On March 10, 2014, the Chengdu Station, the "Oscar" nesting award in the field of interior design, was officially launched. On that day, more than 160 designers from Chengdu gathered together for a grand celebration. At the same time, the "Private Custom Designer Starmaking Action" jointly created by the Nesting Award and Zhuke.com was officially launched. The event aims to discover and promote outstanding designers in the field of interior design through systematic media Planning and publicity, accurately help designers to locate their own design value, and spread design ideas and opinions in the industry and the general public to shape the designer's influence. At the event site, Chengdu designer Xie Hui shared with Sina Home the bits and pieces of the Nesting Award. ?
ã€Home】 What do you think about the promotion and impact of the Nesting Award on the interior design industry?
[Designer Xie Hui] This year is my first time participating in the Nesting Award. The Nesting Award comes over step by step and currently covers almost all designers. The goal of the Nesting Award is also to become an "Oscar" in the design industry. I think this positioning is very good. Our designers really need a platform. Because there is no platform for display, no matter how good the design work is, it is difficult to be recognized and recognized by the industry and the public. Therefore, I personally hope to be able to participate in it and pass more and better design ideas to the public.
[Home] As the first time to participate in the Nesting Award, what are your expectations?
[Designer Xie Hui] First of all, as a female designer, I hope that more female designers can stand out at this year ’s Nesting Awards. In the past, some female designers also won awards, but I hope that this year there will be more. Because it is really not easy for us female designers to fight in this industry, I hope this platform can give female designers more display space.
[Home] Who is the Chinese designer star in your eyes?
[Designer Xie Hui] My favorite designers among domestic designers are Teacher Liang Jinhua and Teacher Ji Yutang. The reason I like them is very simple. Their work has one thing in common-the humanistic temperament is very strong. Of course, some modern aesthetic elements are also integrated in the work, so it looks particularly temperamental.
[Home] Today, the "Star Designer" star-making project jointly created by Zhuke.com and Sina.com will also be officially launched. How do you think the designer turned into a star?
[Designer Xie Hui] In my opinion, every industry needs a star. "Star" is beneficial to the promotion of the entire industry and the establishment of the platform, and it is easier for the entire industry to be known to the public. However, no matter which industry star, you need strength as a backing, so I hope that while making stars, you must also have good works to show, so that star designers are more confident!
Usually, designers are relatively low-key, or appear to be obscured and low-profile in front of the general public. But I believe that such star-making activities can promote the entire design industry to the public.
[Home] What do you think of the Nesting Award?
[Designer Xie Hui] I used to do my own work in obscurity. This time it was going to the media and the public. I have accumulated a lot of works before. It is rare to have such an opportunity. I am ready to bring some excellent works to the competition. I also cheer for female designers to find their own value. Let me go out with the platform of nesting awards!
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