The underwear store decoration will directly affect the level of the store brand and affect the number of customers. The store design of the underwear store is affected by many factors, which directly reflects the image of the store, which is related to the brand benefits and extension. So what should you pay attention to in the underwear store decoration? What are the good suggestions? Then follow the decoration home network Xiaobian to learn about the relevant content!
1. Fitting room. The fitting room is not big, but it is fine. When you feel a brand, you have to try on its products. The time spent in the fitting room will be the key to making decisions. Therefore, the layout of the fitting room should be well ventilated and the air should be fresh; some places where clothes are to be hanged and some items for women's makeup should be prepared; and there should be a “guide map†on the wearing of underwear.
2. Terminal product display cabinet. The quality of the terminal display cabinet is related to the consumer's impression of the brand. First of all, the color and shape used in the product display cabinet should be in harmony with the brand's concept; secondly, it can better set off and render the product; third, it must keep up with the trend and will not be outdated.
3. Cashier. It is an important part of the entire store space. The important thing is to be able to coordinate with the showcase and complement each other, and play a role in decorating the store and standardizing it. On the other hand, you can store your data and make it easy to checkout.
4. The design of the exterior wall and door of the store. The facade of the store is also the facade of a brand. The most important thing is to clearly show the name and logo of the brand. It should be eye-catching, concise, and atmospheric, and can express the cultural concept of the brand.
5. Reasonable setting of the cargo yard area. There should be a flow line in the setting of the goods yard area, so that consumers can go through the door to go out and follow the direction of product display, and consciously read the product, there is no dead space in the product display. It is clearly different from the fitting area and the rest area, and at the same time forms a whole.
6, consumer rest area settings. The consumer rest area is one of the performances of a lingerie store. It is a chore for a man to accompany his girlfriend or wife to buy underwear, and in the rest area, they can feel considerate and thoughtful service.
7, lighting. How to attract women's attention? How to better please them? Keep them? "Good lighting" has been listed as one of the most important environmental factors by consumers. 75% of consumers think that the lighting of the store is very important. Directly affect their purchase behavior. Especially for special personal consumption products such as underwear, most women mainly buy by feeling, and the influence of lighting on them is more prominent.
8, POP advertising settings. POP advertising is one of the essential means of promoting the brand in the store.
The above is a detailed answer to the Xiaobian, I don't know if you are satisfied with the introduction of the decoration home network Xiaobian~ If you want to know more about the exciting content, please continue to pay attention to our decoration encyclopedia!
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