Cabinet hardware companies also need to work hard to build a brand

"Intelligence is a major development trend of home hardware." With the automatic doors, sensor switches, card locks, etc. began to enter people's lives, providing the necessary conditions for intelligent home development. "The lazy style of life that people are hoping for now requires that hardware be more humane and intelligent." The hardware usage rate of cabinets has reached 35%, so this will be more evident in the cabinet industry.

The field of foreign high-end cabinets has always been at the front end of the industry. Its electronic smart drawer, the first to be introduced, realizes the simple design of cabinets without pull handles. The use of new types of damping and slide rails has enabled cabinet drawers to carry heavy load, no rebound, and no leakage, while extending the service life of the damping and slide rails. This more powerfully proves that cabinet hardware is gradually becoming intelligent.

"Cabinet hardware accessories, intelligent development trends, adding to the cabinet industry, hardware accessories also can not bring the possibility of real life." Industry sources, China's cabinet hardware companies must continue to break through, and follow the trend to guide the cabinet industry The health continues to grow.

Cabinet hardware industry to create a leading brand of cabinet hardware things close the overall quality of the cabinet, in foreign countries, the quality of the quality of hardware has become a direct basis for judging cabinet quality, but China has not received enough attention of many consumers. The reason is that China's cabinet hardware industry has not formed a truly leading brand.

Although the cabinet hardware follows the whole, the cabinet hardware still needs its own brand. The domestic brands want to imagine the same as the domestic home appliance industry, occupy a dominant position, and even hegemonic status, brand power is the key, brand operation is the only way.

“The key is to change the previous practice of consuming heavy goods and light brands, and strengthening brand operations. We must start with product quality and services in order to obtain the right market position.” According to industry insiders, “Any product has only a complete service system. Make it become the promotion enterprise development, enhances the product competitive ability. Can create the good public praise in the consumer's heart, lets the brand deeply root in the people."

In recent years, the cabinet hardware industry has experienced many twists and turns, and many companies have begun to focus on brand promotion. "Brand power is the sales force" point of view, cabinet hardware companies are slowly accepting, but to "really become a brand that can affect the Chinese cabinet hardware industry is still a long way to go."

Cabinet hardware companies also need to work hard to build brands and strengthen their promotion in the national market. Only through continuous exploration can we find the direction of the industry's progress.