Overseas M&A in the machine tool industry: the undercurrent behind silence

At present, the pace of China's machine tool companies going to overseas markets by means of mergers and acquisitions is slowing down, and the degree of international cooperation in various ways is deepening. Many companies have indicated that they are adjusting the proportion of domestic and foreign sales and further importing products into the international market. market.

Quiet overseas mergers and acquisitions
Since October 2005, Beijing Jingcheng Electromechanical Holding Co., Ltd. acquired the German Aldolf Waddrik Coburg Machine Tool Plant Co., Ltd. through its subsidiary Beijing No. 1 Machine Tool Plant. The overseas M&A market has been relatively quiet for eight months.

"Most domestic well-known companies have already participated in overseas acquisitions, and other companies have lack of capabilities on the one hand, and on the other hand are also watching the results of their acquisitions." An industry expert said.

Since October 2002, Dalian Machine Tool Group has acquired Ingersoll Production Systems Co., Ltd. in the United States. By the end of last year, there have been 9 overseas mergers and acquisitions involving 6 domestic well-known enterprises, except Harbin Measuring and Cutting Tool Group Co., Ltd. Outside the company, all of them are mainframe factories. Shenyang Machine Tool Group, Dalian Machine Tool Group and other enterprises almost represent the level of the domestic machine tool industry. Its wholly-owned acquisition and joint venture holding foreign machine tool enterprises is not only the strength of the domestic machine tool industry. The signal will enable domestic companies to fully understand the situation of overseas mergers and acquisitions.

“On the other hand, with the bullishness of the international machine tool industry, foreign countries are also making adjustments, and not many companies that can be listed as M&A companies.” The expert analyzed. Indeed, since the Chinese machine tool industry has bottomed out in 2000, it is driving the recovery of the global machine tool industry with a strong trend.

In foreign countries, there are few new machine tool companies, and the middle and low-end products have basically been eliminated. Most of the existing enterprises are small in scale, but the level of technology is high. From the perspective of M&A itself, it is a relatively low-cost industry. The problem is that a company with better technical aspects will face bankruptcy, usually with its own weaknesses, and domestic companies want to go to mergers and acquisitions, most want to get their technology. But one fact that cannot be ignored is that, whether it is foreign technology control or deliberate resistance by the acquirer, the technology we can finally get is usually not the latest and most advanced. At the time of the acquisition, domestic companies need to sign relevant agreements with local governments to ensure that the company can make profits and ensure the employment of local residents, which undoubtedly increases the high cost of mergers and acquisitions.

However, the results of the merger are also obvious. According to statistics from the China Machine Tool Industry Association, six of the nine overseas machine tool companies that have been acquired are profitable, two are flat and one is still losing money. Among them, UAI, which was acquired by Qinchuan, has already sold 2 million US dollars of broaching equipment in China. In 2006, it plans to drive China's 2 million yuan of products for export. Ingersoll Production Systems, Inc. and Ingersoll Crankshaft Manufacturing Systems Inc. have increased sales in China's automotive manufacturing companies. Harbin Measuring and Cutting Tool Group Co., Ltd. has obtained the options and exclusive worldwide use rights, product design proprietary copyright and software source and intellectual resources, and all manufacturing equipment and manufacturing teams.

Active international exchange
The benefits of overseas mergers and acquisitions have already been highlighted, but for the acquirer, is there any strength to make acquisitions, how to operate after the acquisition to meet the requirements of enterprise development to the greatest extent, and related equipment upgrades and technical personnel training, all need to acquire considerate. Direct cooperation with foreign companies and technical exchanges is much simpler. Therefore, although overseas mergers and acquisitions have not occurred in the past eight months, the pace of domestic machine tool companies in line with international standards has not slowed down. This is mainly reflected in several aspects.

Joint venture for production. For example, Youjia and the US company jointly funded the same project. Since the other party does not need to hide their technical level from Friendship, they are optimistic about the Chinese market, while Youjia is interested in its technology and global sales network. Cooperation is easier. Intimate."

Participate in the exhibition. For example, at Hannover EMO, many Chinese machine tool companies went to Germany to participate in the exhibition, and learned about the latest international technology. Some companies also visited the German factory to understand the gap between enterprises and foreign countries. After coming back, they proposed some practical reform measures to improve enterprises. Production efficiency.

Now a new method is to directly hire some old foreign experts to conduct technical guidance in China. This kind of activity is first held in Zhejiang, and foreign experts interested in China are introduced to enterprises that have technical needs, and an agreement is reached between them. Short-term technical guidance to improve the production level of domestic enterprises.

Expanded export market
It is the strengthening of overseas mergers and acquisitions and international cooperation that has enabled enterprises to have a fuller understanding of the international market demand and also obtained some export channels. Therefore, more and more companies have set their recent development goals to improve their products. The export rate is on. Many companies have told reporters that the future development direction is to adjust the domestic and foreign sales ratio of enterprise products to 50%: 50%, and experts analyze that most companies at least want to make foreign sales account for 30% to 40% of the total product. The reason is very simple. On the one hand, the export rate is a measure of the level of machine tool manufacturing in a company, even in regions and countries. The export rate represents to some extent the performance, quality, output and many other aspects of the industry's products. On the other hand, as the degree of global economic integration continues to deepen, companies are increasingly aware of the risks they will face in putting all their eggs in one basket, and increasing the share of exports, in addition to showing their capabilities, The important benefit is that when there is a major change in the market in one region, another market may be able to alleviate the problem it faces, that is, “walking on two legs”.

According to Xu Shuzi, deputy director of the Marketing Department of China Machine Tool Industry Association, the largest share of China's machine tool products exports is still in the US market, followed by Europe. However, in the long run, Southeast Asia will be a better and better market because they have already got rid of the impact of the financial turmoil at the end of the 20th century, and their economic exchanges with China will become more and more important through the signing of free trade zone agreements. frequently.

At present, the export volume of low-end machine tools in China is decreasing, and the proportion of exports of medium-to-high-end machine tools, especially popular CNC machine tools, is gradually increasing. If we want to enter the foreign market with high-end machine tools, if there is still a gap in our products, the mid-range popular CNC machine tools and home CNC machine tools occupy the overseas market, which may be the main direction of China's machine tool products export in the future.

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