2010 is the end of the year when the big promotion, the door and window businesses also make all the home to attract consumers, and now is the traditional off-season renovation, which makes the business of the holiday promotion has become a difficult link. From the perspective of the response of the year-end door and window market promotions, it can be described as “several happy couplesâ€.
"Reasonable consumption" is the biggest countermeasure to holiday promotions
In the face of businesses in the holiday promotions in the price war and the practice of discount wars, consumers have also shown a "wait and see" attitude, many consumers for the business discount promotions, or have a rational consumer attitude. Some consumers expressed that “after all, buyers’ home building materials are like buying daily necessities. Even if they are not so convincing, there will not be too much loss. Once bought, it’s hard to say that they have changed in the short term, so we still have to look first. Look."
New Year's Day Promotions Show an Increasing Trend Compared with Previous Years
According to industry insiders, the opening of the 10th New Year's Day promotion drama will be opened by many front-line brands. Stores such as Red Star Macalline and Jimei have launched large-scale promotions, and resident brands and businesses have also responded positively. No matter whether it is a large-scale home store or a store of home building materials companies, they all start the year-end holiday sales businesses.
Play a major role during a holiday in a large shopping mall
"Double Dan" during the major shopping malls in the venue layout and discount promotions are very "appropriate." Actually, the House launched the "Card Friends Rewards" event at the end of the year; the Red Star Macalon also has an "end-of-year snap-buying season"; Blue King Lijia, Jimei, and Chengcheng Cheng also launched the "year-end home shopping spree" accordingly. The ultimate Taobao, "sales of special items" and other activities.
Consumers are also full of face in the case of big sales promotions. When faced with the last sales frenzy at the end of the year, the excitement was far more than home stores and brand merchants. Consumers also showed such enthusiasm for shopping as the home improvement season.
Door and window products prices become a trend at the end of the year market favored
In the window and door market, promotions and discount flyers distributed by door and window merchants often make consumers feel overwhelmed. Many people in the industry believe that it is a good time to buy door and window products. Because, with the rise in prices, the supply of raw materials for windows and doors has been tightened, and manufacturers' production costs have increased. Many dealers have predicted that the price of doors and windows will increase in the future.
Some consumers who have renovated at the end of the year or renovated in the spring of next year have also expressed that they hope to purchase a large number of doors and windows necessary for the renovation when the prices are fairly stable. At the end of the year, the holiday promotion period will be the best time for consumers to buy and build doors and windows. Therefore, "historically low prices" and "clearance disposal" have become the most popular promotions for the market of doors and windows.
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